Army to redevelop iconic Strawberry Field site
Army to redevelop iconic Strawberry Field site
21 February 2017
By IHQ Communications
Strawberry Field, The Salvation Army’s iconic site immortalised in The Beatles’ hit song Strawberry Fields Forever, is set for a major redevelopment which should see it open its famous gates to the public for the first time.
To coincide with the 50th anniversary of the release of the Fab Four’s song on 20 February, The Salvation Army’s United Kingdom Territory with the Republic of Ireland launched an inspiring new vision for its Strawberry Field site in Liverpool, north-western England. The proposals weave together educational, cultural, heritage and spiritual exploration in one bold, imaginative plan.
Donated to The Salvation Army, its large Victorian house was a home for the city’s most vulnerable children from 1936 until it finally closed its doors in 2005. The revival of the site, which was treasured by John Lennon as he grew up a short distance away, will include at its heart, a training and work placement hub for young people with learning disabilities. The facility will create opportunities for vocational training in areas such as catering, retail, visitor experience and horticulture.
A film about the history of Strawberry Field and John Lennon’s inspiration can be viewed and downloaded at http://sar.my/strawbpromohttp://sar.my/strawbpromo.
Part of the redevelopment will be a new exhibition exploring the story of the place, the song and John Lennon’s early life will be opened, along with a comfortable and stylish café which will welcome people from across the world and within the local community.
The gardens at Strawberry Field will be at the heart of the new experience. Visitors will be able to stroll through John Lennon’s childhood playground, explore the trees he climbed and shady glades he rested and dreamed in during the summer. There will be an opportunity to see the site’s fabled gates, which were at one time stolen and subsequently recovered from a nearby scrapyard.
Another initiative planned is Music Rocks, a music-based mentoring scheme. Within the setting of a music workshop, young people will develop new skills through contemporary music, expand their creativity and use music to re-engage and manage personal development. And the site will incorporate a Christian community of spiritual exploration, retreat and pastoral care.
Major Drew McCombe, Divisional Leader for The Salvation Army in North West England explains: “Strawberry Field is special in the hearts of many people in Liverpool, the UK and across the world, and we at The Salvation Army are aiming to redevelop the site to do justice to the many people that have been supported by the children’s home or formed a connection with the iconic Beatles song.”
He continues: “It’s no secret that Strawberry Field was special to John Lennon – it mattered to him. We’re going to inspire people to become involved in the project in any way they can, to create a pivotal place in the lives of young people and a must-see destination for Lennon and Beatles fans the world over.”
Excitement for the project has been echoed by Mayor of Liverpool, Joe Anderson, who said: “I’m expressing my wholehearted support of The Salvation Army’s plans to redevelop their children’s home at Strawberry Field. Their plans for a totally unique project, to provide vocational training for young people with mild to moderate learning disabilities, are to be commended.”
Peter Hooton, Chair of The Beatles Legacy Group, said: “I can think of no better way Strawberry Field could be redeveloped in such an innovative way, which gives hope and job opportunities to vulnerable young people, whilst making a valuable and worthwhile contribution to The Beatles’ legacy in Liverpool.”
A dedicated website – www.strawberryfieldliverpool.com – has been launched to support the new vision, provide more information about the plans and capture the essence and heart of the project.
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